Design Xiaofeng Wang, Xinyue Fu

Client Nuohengda, Shenzhen

Place Shenzhen, China

Year 2012

Pour des Vins de Qualité

Wine Shop

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Qualite

Pour des Vins de Qualite is the brand for the import wine company based in Nuohengda Trade in Shenzhen. Because of the company's property, our concept of designing focused on communicating the label of wine to the target audience. Such concept would wake up the taste sense of people who knew wine. We used big contract Song type to keep the same feature as the most typefaces on wine label. The slight strikes would express the high-value of the qualified products depended on the high-quality printing. Colours were chosen from label paper, and the extended red, golden and silver told the honour and elegance of the products.

醇酒悠品是深圳诺恒达商贸有限公司创立的葡萄酒进口品牌,我们根据行业属性将设计概念集中在传达酒标上,从而唤醒人们对葡萄酒的知觉。我们从大量酒标进行借鉴,使用粗细对比强烈的宋体字和密布的线条依靠印刷的精致体现产品的精良,颜色采自纸标、同时配以红色、金色和银色的推广方案,体现葡萄酒产品的尊贵与典雅。

醇久悠品

葡萄酒品牌视觉设计

设计   王小枫,富新月

客户   深圳诺恒达

服务   中国深圳

年份   二〇一二年

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